Arnica Home Privacy Policy

This Privacy Policy explains how personal information you provide when you download the Arnica Home application and use its functions (collectively, the “Services”) is collected, processed, shared, and protected by Arnica Pazarlama Ticaret A.Ş., its affiliates, and subsidiaries (collectively, the “Company”). The Company may process your personal information in accordance with this Privacy Policy.

This Privacy Policy forms an integral part of the Arnica Home Terms of Service. Terms used in this Privacy Policy that are not defined here have the meanings given to them in the Arnica Home Terms of Service. Matters not covered by these Terms are subject to the Arnica Home Terms of Service.

Personal information collected and processed by devices on which the Arnica Home application runs, such as smart TVs, smartphones, or tablets, or by third-party software installed on those devices, is subject to this Privacy Policy. Such devices and software may process your personal information in accordance with their own privacy policies. The Company is not responsible for personal information processed in this way.

1. What Personal Information Do We Collect?

When you use the Arnica Home application and Services, we collect the following information: your first and last name, email address, user account, phone number, username, country of residence, location, products that support the Arnica Home application, and software used together with the Arnica Home application.

We may also collect equipment operating data, including when and for how long the equipment is used; equipment sensor data, such as water hardness levels; power grid data; equipment temperature levels; operating data relating to equipment components; equipment error information, such as errors and warnings displayed; information about devices on which the Arnica Home application runs, such as smart TVs, smartphones, and tablets; device identification details, such as MAC addresses and serial numbers; and updates to the Arnica Home application and other software.

We refer to all personal information we collect about you as “personal information” or “personal data.” Personal information or personal data means information that can be used to identify you.

2. Local Laws

The terms of this Privacy Policy apply to all our users. However, regulations in some countries may require different levels of protection for personal information and data. For example, directives and regulations adopted by European Union member states may set different standards for the protection of personal data and information.

Users acknowledge and agree that the Company, its affiliates, and subsidiaries may be located outside the European Union, and consent to the collection, use, and transfer of their personal information in accordance with this Privacy Policy.

Notwithstanding the above, the Company, its affiliates, and subsidiaries undertake to provide the level of protection required by EU directives. The commitments made by the Company, its affiliates, and subsidiaries in this document do not exempt you from complying with the regulations in your own country.

3. How Do We Use Personal Information?

To the extent permitted by law, we use your personal information and data, in particular, for the following purposes:

1. To register you and enable you to use our Services.
2. To inform you about new products or services offered by the Company by sending notifications, advertisements, or images through email, SMS, and similar electronic communications, or through Services in the Arnica Home application.
3. To help us improve our products, Services, content, and advertising.
4. To provide recommendations relating to purchases of content, channels, and other products from our Company.
5. To combine information collected under this Privacy Policy with data obtained from other sources; combine information about you obtained through our sales teams and technical service units with information from your other devices; analyze this information; improve our Services, products, content, and advertising; and provide better and more targeted after-sales service.
6. To send you important notices, including communications about your purchases and changes to our terms, conditions, and policies.
7. To maintain internal records about software updates, technical services, and other operations.
8. To comply with lawful government requests under applicable laws.
9. To enforce the Arnica Home Terms of Service and investigate potential violations.
10. To detect, prevent, or otherwise address fraud or security issues, including filtering spam.

To the extent permitted by applicable law, we may combine personal information and data collected about you through our Services, website, or other channels with information you provide to us by other means. We may retain this information in a combined or separate database.

The Company will not retain your personal information and data for longer than necessary for the purposes for which they were collected. Unless we have a legitimate reason to retain your information, we will delete or anonymize it when you inform us that you will no longer use our Services.

If your personal data cannot be deleted without unreasonable effort, we will anonymize it instead. If anonymization is also not possible, we will restrict access to it. We will not collect additional personal data or personal information unrelated to the purposes for which it is collected.

4. Direct Marketing

We may use your personal information and data, along with information about your use of and interest in our Services, to show and provide advertising and promotional materials, inform you about new products, and organize free prize draws and competitions, provided that such use complies with applicable laws.

We will send advertising, marketing, promotional materials, or product information only if you have chosen to receive such information by email and/or post.

Before sending you marketing, promotional materials, or product information, we may ask for your explicit consent, depending on the jurisdiction in which you reside and in accordance with the laws applicable in your country.

You may change your direct marketing preferences at any time by updating your user profile or account details, contacting us, or using the unsubscribe information included in our emails. If you do so, we will not remove your personal information from our database to the extent that we are still required to retain it under this Privacy Policy or to continue providing our Services to you.

5. Location-Based Services

The Company may collect your device’s location data and use, store, transfer, or share that data through the Arnica Home application and Services to provide location-based services for its products. Location data is collected anonymously at the product level, without identifying you personally, and is used to provide and improve location-based products and services for you and your products.

All such information will be processed in accordance with this Privacy Policy.

6. Data Processed by Third-Party Applications, Software, or Services

When you use the Services, you may also use various applications, software, and services provided by third parties, such as the provider of the device on which the Arnica Home application runs or the providers of other software running on that device. These applications, software, or services may process your personal information or data. Such processing is subject to their own terms of use and privacy policies.

The Company is therefore not responsible for the privacy policies or practices of these third parties.

7. Sharing Your Personal Data with Third Parties

As a general rule, we do not share or disclose your personal information and data to third parties. However, the Company may need to share or use your personal information and data in the following circumstances:

1. When necessary to provide the Services to you.
2. When necessary to follow our legal procedures.
3. When disclosure is required to comply with a legal obligation or a decision of a judicial authority, public authority, or official body, or when we determine that disclosure is necessary for national security, law enforcement, or other matters of public importance.
4. When we need to disclose your personal data to external service providers, such as cloud computing providers, so they can provide services to us.
5. When necessary to provide after-sales services or repair services for devices that support your use of the Services.
6. When disclosure is permitted by applicable law.

Disclosure of your personal information and data in the circumstances described above may include disclosure to the Company’s affiliates or subsidiaries, or to a third party, outside the European Union (“EU”) or European Economic Area (“EEA”). If you reside in an EU or EEA member state, data protection laws outside the EU or EEA may not provide a level of protection equivalent to the level in your country of residence.

Before transferring the personal information and data of a person residing in an EU or EEA member state, we will take steps to ensure that the data receives the same level of protection as under applicable data protection laws within the EU or EEA.

We will not make your personal information and data available to third parties for purposes other than those described in this Privacy Policy, and we will not sell your personal information and data.

8. Security Measures for Your Personal Data

The Company takes administrative, technical, and physical measures to protect your personal information and data against loss, theft, misuse, unauthorized access, disclosure, alteration, and destruction.

While we comply with standards required by applicable laws, we cannot guarantee the security of personal information and data that you submit or transmit through unsecured methods.

Where appropriate, we protect your personal information and data through encryption, password protection, and restricted access.

These measures do not relieve you of your responsibility to take appropriate steps to maintain the security of your personal information and data. This includes preventing your user ID or password from being disclosed, changing your password regularly, not sharing your password with anyone, and not allowing another person to access your account or personal information and data.

9. Links to External Content

Our Services may include services or links that direct you to other websites, services, or external content sources outside our control. We are not responsible for those destinations or for the privacy of any personal information and data you provide to other websites. We accept no responsibility or liability for their policies.

10. Cookies and Other Technologies

The Services and software may use cookies and other technologies, such as pixel tags and web beacons, on the Company’s website, online services, applications, email messages, and advertisements. These technologies help us understand user behavior, how and when the Services are used, and which Services are most popular.

We use this information to understand and analyze website trends, learn more about user behavior, and collect demographic information about our users. This helps us adapt our Services and software to your preferences and provide you with a more personalized user experience.

Please note that our Services and software are designed to work with cookies and other technologies. Disabling them may affect your use of our Services or software. We do not exchange cookies with anyone other than third parties that work with us to provide the Services to you.

11. Changes to This Privacy Policy

The Company may change or update this Privacy Policy from time to time. The Company will notify you of material changes or additions and provide you with a copy of the revised Privacy Policy through the email address you have provided or another appropriate method that informs you of the changes.

12. Access to the Privacy Policy and Withdrawal of Consent

You can view the latest version of the Arnica Home Privacy Policy that you have accepted in the Arnica Home application. If you withdraw your consent to this Privacy Policy, you may not be able to use all of our Services.

13. Your Rights Regarding Your Personal Data

You have the following rights regarding the personal data we hold about you:

1. To learn whether your personal data is being processed.
2. If it is being processed, to request information about that processing.
3. To learn the purpose of the processing and whether your data is being used in accordance with that purpose.
4. To learn the recipients to whom your personal data has been disclosed domestically or internationally.
5. To request correction of inaccurate or incomplete personal data.
6. To request deletion or destruction of your personal data in accordance with applicable laws.
7. To request that third parties to whom your personal data has been disclosed be notified of corrections or deletions made under the previous items.
8. To object to any result that is to your detriment arising from the analysis of personal data processed exclusively through automated systems.
9. To request compensation for damage you have suffered as a result of unlawful processing of your personal data.

To exercise these rights, you can contact us using the details below.

14. How to Contact Us About Your Personal Information and Data

If you would like to learn more about our commitment to this Privacy Policy, please contact us:

Arnica Pazarlama Ticaret A.Ş.

Address: Cihangir Mah. Dolum Tesisleri Cad. Şehit Piyade Er Yavuz Bahar Sok. No:7, Avcılar, Istanbul, Türkiye

Phone: +90 (212) 659 16 99

Email: arnica@arnica.com.tr